Best business advice ever

As seen on Hugh Macleod’s Gaping Void.

If you want to have a cool brand, you have to do cool shit.

So many company’s don’t do cool shit, what cool shit are you doing for your brand?

Examples of company’s doing cool shit: Google, Apple

[tags]Gaping Void, Hugh Macleod, Branding, Business[/tags]

3 thoughts on “Best business advice ever

  1. Nice post. And nice retort. Sometimes it is easy. When you are right and you know you are right, but nobody is listening, it can be hard. I don’t know this from experience. Stick to authenticity. What you do. And have been doing. I look forward to meeting you in Chicago.

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